Follow the work.
I'm a creative, thoughtful collaborator and team player with a strong visual design background.
I have an inquisitive nature with a desire to learn that's reflected in a proactive interest in new digital platforms and processes. I love working in real and authentic companies, helping to create and sustain meaningful digital relationships with customers and communities using powerful digital storytelling.
Here’s my CV.
Photograph: Madsfoto.dk
Scienceathome
Jonathan Satchell : Art Direction Toni V. Genov : Video Content Creator
My role as Design Director at the ScienceAtHome project based at Aarhus University was to create a more cohesive, professional and accessible brand for this unique Citizen Science project. I guided a team of designers, game artists, community managers and assistants.
During my time working with a diverse team of Quantum physicists, game developers, designers, video creators and visual artists, we created fun scientific games with the aim of revolutionising scientific research and teaching by game-play.
The work of ScienceAtHome has been featured across the world. Research papers have been published in the prestigious scientific journal Nature and games featured by the BBC, Wall Street Journal, Sydney Morning Herald and Los Angeles Times.
The Work
Brand and Creative direction
Digital design (Photoshop/Illustrator/InDesign)
Social media management and strategy
UX testing and A/B testing
Project manage external and internal suppliers
Website Content Management (Wordpress)
Communication and content creation
Inbound marketing strategy
Google Analytics, SEO, SEM
Newsletter creation & content (Mailchimp)
NettoPower
Product walkthrough animation
During my time with NettoPower, I managed the look and feel of this independently-owned Danish electricity company.
My work included communicating the company’s core business aims and brand values through its website and social platforms. I also promoted innovative digital features to build relationships with current and prospective customers.
At NettoPower, I introduced social proof to the energy industry in Denmark by featuring Trustpilot customer reviews prominently on nettopower.dk. I set in place regular customer communication through a monthly newsletter and built our social media presence by placing content at the heart of our marketing strategy. At NettoPower, I built up an international team of internal and external consultants to bring design, development and digital marketing expertise into the business.
At the time I left the company, NettoPower had the best customer service rating for an electricity company in Denmark.
The Work
Brand and Creative direction
Website Content Management (Drupal)
Communication and content creation
Inbound marketing strategy
Google Analytics, SEO, SEM
Digital design (Photoshop/Illustrator/InDesign)
Social media management and strategy
UX testing and A/B testing
Project manage external and internal suppliers
Project managing App development
Blood Cancer Uk
formally LEUKAEMIA & LYMPHOMA RESEARCH
In my role as Digital Content & Community Manager, I played a key role in developing and delivering on Leukaemia & Lymphoma Research’s (Now 'Blood Cancer UK') digital strategy, supporting the charity’s ambition to be a leader in the field and creating lasting relationships with our community. I worked across the organisation, maximising digital opportunities and developing an engaged and active digital community. I helped select, recruit and manage an outstanding team of digital professionals to deliver on the aims of the organisation. Over the 5 years I worked at Leukaemia & Lymphoma Research, we made the transition from one digital team member, me, to a digital team of nine.
The work
Project managed the first NFP in-house crowdfunding site in the UK - pledgeit.org.uk
Managed the digital content, social media and community for the organisation.
Helped to select and employ an enlarged digital team managing a digital producer, developer and content assistant.
Guided the Design team in producing artwork for digital platforms and implementing Brand guidelines.
Member of the Branding project group completing brand realignment.
Completed groundwork for introducing an online community including personal profiles and external blogs.
Member of project group selecting Digital Marketing suppliers.
Member of CRM project group completing the selection of new open source CRM system for the organisation.
Jonathan Satchell - Freelance Illustrator
During my time as an illustrator in the UK, I built high-quality skills in both digital and traditional illustration. I completed commissions for many of the leading design, advertising, and publishing companies in the UK, Europe and the USA. My clients in the UK included Lexus, Marks and Spencer, Mars, Sainsbury, Airbus and the BBC. During this time, my work was selected for ‘Images 25', The Association of Illustrators exhibition showcasing ‘The Best of British illustration. After 14 years of working freelance, I stopped, realising that I wanted to do something that involved more personal interaction.
I bring the creative skills and experience I built during this time to future roles.
During my time as an illustrator in the UK, I built high-quality skills in both digital and traditional illustration. I completed commissions for many of the leading design, advertising, and publishing companies in the UK, Europe and the USA. My clients in the UK included Lexus, Marks and Spencer, Mars, Sainsbury, Airbus and the BBC. During this time my work was selected for ‘Images 25', The Association of Illustrators exhibition showcasing ‘The Best of British illustration’. After 14 years working freelance I stopped, realising that I wanted to do something that involved more personal interaction.
I bring the creative skills and experience I built during this time to future roles.
The work
Illustrated promotional poster art for Lexus Automobiles
Illustrated special edition of 'Bounty' bar wrapper for Mars
Created illustrations for Marks & Spencer food packaging
Built HTML and website design skills during this time
Artwork selected for 'The Best of British illustration - Images 25'
Illustrated and co-authored 3 children's books for Harper Collins in the UK
Supplied illustration work for the majority of UK magazine publishers
Created Packaging design for Sainsburys food division
Completed illustrations for Business Week in the USA
HUT GARDEN STUDIOS
I founded Hut Garden Studios with my friend, landscape designer Paul Goldie. We had five years of fun, stress and learning. We designed and built our bespoke timber garden studios from a converted stable. I didn't realise it at the time, but it was my first go at building a brand. We were the first company in our field to use a new thing called 'Google Adwords', we started using them, and the next day we got calls.
I built the original website and managed digital advertising and SEO. I also designed all the marketing collateral and assisted in calculating and supplying quotations for clients. Both of us were hands-on in constructing the buildings in the workshop and on-site. After five years of travelling around the UK putting up Huts, I sold half of the business to Paul.
He is still building. I think they do more beach huts now.
The work
Conceived, designed and planned building range
Constructed wooden buildings on and off-site
Managed building suppliers and deliveries
Customer support
Calculated and supplied quotes to customers
Established the original brand
Interviewed in the 'Financial Times' as a key influencer in the emerging home office industry
Designed and built the company website
Designed all the marketing materials
Established & managed the digital marketing channels
SEO & Google adwords